Cookies Policy

Last Updated:  October 25, 2021

This Cookies Policy describes how Xponent™ Power, Inc. (“we” or “us” or “our”) uses cookies and similar technologies to recognize you when you visit our website at (the “Site”). It explains what cookies are, why we use them, how third-parties we partner with may use cookies on the Site, your choices regarding cookies, and further information about cookies.

We may update this Cookies Policy from time to time in order to reflect changes to the cookies we use or for other operational, legal or regulatory reasons. You are encouraged to periodically review this Cookies Policy to stay informed about our use of cookies and related technologies.

The date at the top of this Cookies Policy indicates when it was last updated.


A cookie is a small piece of data that a website asks your browser to store on your computer or mobile device. The cookie allows the website to “remember” your actions or preferences over time. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information. Most browsers support cookies, but users can set their browsers to decline them and can delete them whenever they like.

Cookies that are stored by the Site directly are called “first party cookies”. They allow us to collect analytics data, remember language settings, and perform other useful functions that provide you with a good user experience.

Cookies that are created by websites other than our Site are called “third party cookies”. Third party cookies are used for cross-site tracking, retargeting and ad-serving. The parties that set these third party cookies can recognize your computer both when you visit our Site and also when you visit certain other websites.

Cookies can be “session” cookies (temporary cookie files that are erased when you close your browser) or “persistent” cookies (cookies that stay on one of your browser’s subfolders until you delete them manually or your browser deletes them based on the duration period contained within the persistent cookie’s file).


When you use and access the Site, a number of cookies files may be placed in your web browser.

We use first and third party cookies for several reasons. Some cookies are required for technical reasons in order for our Websites to operate, and we refer to these as “Required” cookies. Other cookies enable us to enhance the performance and functionality of our Site and provide for a better online experience, but are not otherwise essential for use of the Site.  Still other cookies, including third party cookies are used for advertising, analytics, customization, and other purposes.

Examples of the principal first and third party cookies served through our Site and the purposes they perform are described below:

Required cookies:

These cookies are strictly necessary to provide you with services available through our Site and to use some of its features, such as access to secure areas. For example, we may use essential cookies to authenticate users and prevent fraudulent use of user accounts.  Examples of these include but are not limited to Google Analytics, Defender Pro, Gravity Forms, Gravity Forms Hubspot, Gravity Forms Stripe Add-On, HubSpot All-In-One-Marketing.

Functional cookies:

These cookies are used to enhance the performance and functionality of our Site but are otherwise non-essential to its use. Certain functional cookies may enable the Site to remember how far you are through an order, remember your log-in details, remember what is in your shopping cart, and ensure the consistent appearance of the Site. Some of the main functional cookies on our Site include Google Analytics, Facebook Pixel, Defender Pro, Divi FilterGrid, Gravity Forms, Gravity Forms Hubspot, Gravity Forms Stripe Add-On, HubSpot All-In-One-Marketing, Monarch Plugin, SmartCrawl Pro, and Smush Pro. If you choose to block these cookies, our Site may not work as it should and any preferences you have may be lost.

Analytics and customization cookies:

These cookies (principally, Google Analytics, Google Maps API, HubSpot API, and Tag Manager) collect information that is used to help us understand how our Site is being used or how effective our marketing campaigns are, or to help us customize our Site experience for you.

Advertising cookies:

These cookies are used to make advertising messages more relevant to you. They may perform various functions such as preventing repetitious ads, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are geared to your interests. These cookies are used by advertising companies to serve ads that are relevant to your interests.

In addition, third parties (including Facebook, Instagram, Pinterest, Google, and LinkedIn) may serve cookies on your computer or mobile device to deliver targeted advertising through our Site. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about products and services in which you may have an interest. They may also employ technology that is used to measure the effectiveness of their advertisements. This can be accomplished through the use of cookies or web beacons to collect information about your visits to our Site and other websites in order to provide relevant advertisements about products and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details or other details that directly identify you unless you choose to provide these.


Cookies are not the only way we recognize or track visitors to our Site. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Site or opened an e-mail containing a link to our Site. This allows us, for example, to monitor the traffic patterns of users from one page within our Site to another, to deliver or communicate with cookies, to understand whether you have come to the Site directly or from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.


You have the right to decide whether to accept or reject cookies. You can exercise your rights by setting or amending your web browser controls to accept or refuse cookies. As the means by which you can delete or refuse to accept cookies through your web browser controls vary from browser-to-browser, you should visit your browser’s help menu for more information.

If you delete cookies or refuse to accept them, you may still use our Site; however you might not be able to use all of the features we offer or be able to store your preferences, and some of our pages might not display properly. Please note that required cookies cannot be rejected as they are strictly necessary to use the Site.


You can learn more about cookies at the following third-party websites:

In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit:

● Your Ad Choices: https://www.about

● Your Online Choices:


If you have questions or comments about our use of cookies or other technologies, please contact us at:

Xponent™ Power, Inc.

47000 Warm Springs Blvd., Suite 1-351

Fremont, California 94539

United States of America